#123: 3 Essentials for Launching & Growing a Successful Membership Program

Join us as we venture behind the scenes of launching a membership program in 2023! We will discover the 3 absolute must-haves for a membership that stands out from the crowd. In this episode, we're breaking down the real-deal essentials that can make or break your membership game — from mastering the admin tech side to creating an irresistible welcome experience, to creating consistent growth through ongoing lead generation.

Hear the unfiltered truths about whether a membership might be right for you, the actual conversion rates you can expect based on your audience size, and how to do an impactful founding members launch. Whether you already have a membership and need a little guidance, or you’ve been thinking about launching one, this episode is your guide to membership success.

If this was helpful, you can book your own strategy session to brainstorm your successful membership or program HERE.

 

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IN THIS EPISODE YOU WILL LEARN:

  • The biggest membership myths busted — While memberships seem like an easy program to sell because the low-ticket price, hear why memberships might actually be the trickiest thing to sell in the digital world.

  • The art of the "Founding Members Launch" and how to supercharge your early sign-ups. Discover how personal outreach and special perks can kickstart your membership success.

  • How to craft an incredible welcome experience for members. Discover the surefire strategies to create an unforgettable welcome — From personalized shout-outs to engaging bonuses, learn how to make your members feel like VIPs from day one.

  • How to master the tango of admin, systems, and tech. Unlock the secrets to ace the not-so-glamorous backend of your membership. We've got the scoop on how to keep things running like a well-oiled machine.

  • The real truth behind consistent lead gen efforts. Inside there are tons of ideas to keep new people coming into your membership each and every month.

  • How to know whether to launch a membership, course or coaching program. Get a clear blueprint for what your clients need to get the desired transformation when working with you.

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Megan AccardoComment